I would have much preferred fewer bits of marketing nonsense, and a better quality product. I bought one pillow. It came with 3 (three) different labels, all very pretty and tied up with wool, telling me at length how wonderful the company is. There was also a 10 percent off voucher, for my supposed next purchase. I think not! The pillow came in its own fabric bag, with a handle and a zip - as if we all walk around carrying pillows like they were handbags. Meanwhile, the pillow itself is filled with lumps, has gone flat and even lumpier still after only 2 nights, and it has no zip (of course, the zip went to the "pillow bag" instead) so there is no way to get to the filling and it even out. Here's a suggestion, Wool Room: how about you spend the money and creativity as well as the attention to details, on product quality rather than utterly useless gimmicks like poetical labels and carrier bags for your pillows?